Social media & Video Content
@PanthersCreative
Assisted in managing and growing the @pantherscreative Instagram account. Panthers Creative was created to highlight the work of the Creative Interns working in High Point University’s Athletic Communications department.
Since its launch in September 2023, there was increased engagement by a gain of 1,200+ followers and 2,000+ monthly profile views enhancing visibility and engagement for student-produced creative content.
USA Fencing - College Connect
Created a short-form informational social media video promoting USA Fencing’s College Connect recruitment platform. Filmed on-site at the 2025 Summer Nationals, the video highlights how athletes can connect with NCAA coaches through their USA Fencing membership.
Multimedia Story: The Mental Impact of a Physical Injury
Produced a multimedia feature examining the often-overlooked mental impact of sports injuries through the experiences of two High Point University student-athletes. While physical setbacks commonly dominate headlines, this story explores the emotional challenges that accompany recovery and highlights an important aspect of the student-athlete experience that deserves greater attention.
Adidas NIL Promotion
Produced a short-form promotional video featuring a High Point University Cross Country and Track & Field athlete as part of a Name, Image, and Likeness (NIL) partnership. The content was used to support an Adidas footwear campaign, blending athletic storytelling with branded promotion.